Your SEO
The natural referencing is the most important thing for your website.
You must always take into account that you are not alone in this market, so what's the point of having a site if nobody visits it, your referencing must be better than your competitors.
Paid referencing (SEA) can also be an option to keep in mind.
Thanks to tools like Google Ads, Microsoft Ads or even Facebook Ads, your site will be visited every time, it only remains for you to stand out by your talent.